What Is Revenue-Based Financing?
Revenue-based financing (RBF) provides a lump sum of capital in exchange for a fixed percentage of your monthly revenue until a predetermined total is repaid. If your revenue is high one month, you pay more. If it's slow, you pay less. Unlike equity financing, you don't give up any ownership. Unlike a traditional loan, there's no fixed monthly payment. The repayment amount is typically 1.3x to 2.5x the original funding amount, and repayment periods usually run 6-24 months.
How the Repayment Percentage Works
Typically, RBF providers take 5-15% of monthly revenue until the cap is reached. On a $100,000 advance with a 1.4x repayment cap and 8% revenue share: if you make $80,000/month, your payment is $6,400. If revenue drops to $40,000, payment drops to $3,200. Total repayment: $140,000. The percentage is locked in at signing and doesn't change, only the absolute dollar amount fluctuates with your revenue.
Real-World Example
A food distribution company with $150,000/month revenue needs $200,000 for refrigerated trucks. They choose RBF at a 1.35 cap with 7% revenue share. Monthly payment at current revenue: $10,500. During slow summer months ($100,000 revenue): payment drops to $7,000. During holiday season ($200,000 revenue): payment rises to $14,000. Total repayment: $270,000 over approximately 18 months. Compare to an MCA with daily ACH of $1,200 ($26,400/month fixed), the RBF payment flexes with their business cycle.
RBF vs. Merchant Cash Advance vs. Term Loan
RBF, MCAs, and term loans all provide lump sums but differ in repayment. Term loans have fixed payments regardless of revenue, best when income is stable. MCAs also take a percentage of revenue but are based on daily card sales or daily ACH, the cadence is faster and more aggressive. RBF typically uses monthly revenue percentage, which is less disruptive to daily cash flow. Cost comparison: Term loans are cheapest (5-15% APR), RBF is moderate (20-50% effective APR), and MCAs are most expensive (40-150%+ effective APR).